https://www.nedaghaderi.com/about daily 0.75 2021-03-31 https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/5fae87dd54d01722c1909573/1605273572180/IMG_0767+%281%29.JPG About https://www.nedaghaderi.com/home daily 1.0 2021-03-31 https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/5fa9abb30feb651389841191/1604950013081/1-logo.jpg Hi! - Neda Ghaderi UX/UI Designer As an enthusiastic designer, I believe intuitive user experience is the most powerful marketing strategy for any successful business. I'm passionate about exploring the connection between User Experience and Cognitive Psychology to make complicated things easy and make technical things beautiful. https://www.nedaghaderi.com/contact daily 0.75 2021-03-31 https://www.nedaghaderi.com/sendstation-pitney-bowes daily 0.75 2021-03-22 https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/60521f34150f927262b027bc/1616421337470/PB+Cover.jpg SendStation Pitney Bowes - SendStation™ Tablet by Pitney Bowes Pitney Bowes is a global technology company most known for its shipping solutions and e-commerce. It recently developed SendStation application that lets users easily manage their shipping from their office. In this way users can be confident their business is paying the correct postage and receiving the best discount on every parcel. https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/6052b9d2eea0ba404d29f13f/1616421337476/persona.jpg SendStation Pitney Bowes https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/60535ced5caf8516a40eefc9/1616089199772/Screen+Shot+2021-03-18+at+9.59.58+AM.png SendStation Pitney Bowes https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/605397dd388f5b54f3dfdae6/1616090966701/Help.jpg SendStation Pitney Bowes https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/60539810c5b81f1659092364/1616089987597/Printers.jpg SendStation Pitney Bowes https://www.nedaghaderi.com/uconn-school-of-engineering-professional-education daily 0.75 2021-03-22 https://www.nedaghaderi.com/partycrownsocial daily 0.75 2021-03-22 https://www.nedaghaderi.com/artisan-talent daily 0.75 2021-03-26 https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/605ab2e998534f7417750902/1616899779430/Artisan+Cover.jpg Artisan Talent - Artisan Talent: NAVIGATING the hiring process in a virtual space Simplifying interview and hiring process for hiring managers/reqruiters for desktop and mobile https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/605ac735f46e662f09ca9c64/1616899779434/compare.jpg Artisan Talent https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/605aca3419b45b5041af590d/1616899779437/Screen+Shot+2021-03-24+at+1.04.56+AM.png Artisan Talent https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/605ad16221059b1663c4d737/1616741847710/User-flow.jpg Artisan Talent User Flow-Click on image to zoom. https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/605ad3e298534f741776ded9/1616741891747/AI.jpg Artisan Talent Site Map-Click on image to zoom. https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/605d851229851a4dc9bf35a9/1616741912901/Merging+steps.jpg Artisan Talent Merging the steps-Click on image to zoom. https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/605d8e7c0cc9e77b548ca576/1616745054577/Hiring+Timeline+Clarification.jpg Artisan Talent Clearer Copy and Design Solution -Click on image to zoom. https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/605d923cd847d12e95c2436b/1616899779440/A_B+Testing.jpg Artisan Talent A/B Testing -Click on image to zoom. https://www.nedaghaderi.com/party-crown daily 0.75 2021-03-28 https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/6060035f89261203270df350/1616905067664/Tie+Dye+Boxes.jpg Party Crown - Party Crown Social 4-week design sprint from research to prototype for an e-commerce mobile-first website for virtual/in-person party and gathering gifts/activities https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/60601c052d74614665a656a1/1616911837229/Screen+Shot+2021-03-28+at+2.01.04+AM.png Party Crown Competitive Analysis - Click on image to zoom. https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/60601a5f4c51e55e32bb3f10/1616911837225/Screen+Shot+2021-03-28+at+1.47.24+AM.png Party Crown Comparative Analysis - Click on image to zoom. https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/60602ab05689961a0431fd30/1616915420552/Survey-1.jpg Party Crown Click on image to zoom. https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/60602b10e6fb7c423be81250/1616915426403/Survey3.jpg Party Crown Click on image to zoom. https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/60602b95f1f7b658b787621f/1616915423474/Survey4.jpg Party Crown Click on image to zoom. https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/6060162471dbfd67c7095d49/1616561989021/compare.jpg Party Crown https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/605feec3fe5b523033f46ac0/1616562752872/Screen+Shot+2021-03-24+at+1.04.56+AM.png Party Crown https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/605feec3fe5b523033f46ac3/1616741847710/User-flow.jpg Party Crown User Flow-Click on image to zoom. https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/605feec3fe5b523033f46ac6/1616741891747/AI.jpg Party Crown Site Map-Click on image to zoom. https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/605feec3fe5b523033f46ac9/1616741912901/Merging+steps.jpg Party Crown Merging the steps-Click on image to zoom. https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/605feec3fe5b523033f46acc/1616745054577/Hiring+Timeline+Clarification.jpg Party Crown Clearer Copy and Design Solution -Click on image to zoom. https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/605feec3fe5b523033f46acf/1616745048164/A_B+Testing.jpg Party Crown A/B Testing -Click on image to zoom. https://www.nedaghaderi.com/work daily 0.75 2021-03-26 https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/604ac56b6546cc3ba29c0ef2/1615513194935/Bastion+Mockup.png Work - Research, Design, Test and Iterate Bastion Mobile Application, Men’s Health Startup for Sexual, Reproductive and Mental Health – Lead the product storyboarding and light user research – Did the user experience design including creating critical user flows and wireframes – Create high fidelity wireframes to show the full product experience https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/604ac680932cc0227f546774/1615513535389/The+Hartford+Mockup.png Work - Reducing Friction in Customer Onboarding User Flow With Redesigning The Hartford’s Home and Auto Sale Insurance For Desktop, Tablet, and Mobile – Created rapid interactive prototype designs in Axure RP – Find the best practices and solution for faced problems in the flow – Designed and updated wireframes https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/604ac9a8476f805b7add50ad/1615906709609/PB+Mockup.png Work - SendStation Tablet by Pitney Bowes: Redesigning the shipping solution user flow and experience for tablet app – Implementing feedbacks in design to improve the experience – Find the best practices and solution for faced problems in the flow – Created high-fidelity prototype in Adobe XD https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/604ad84fd64df043c17bc535/1616421600586/uconn-Macbook-Pro.jpg Work - Improving conversation of the application process on redesigning the responsive website for UConn School of Engineering Profesional Education – Lead the research and experience design of the product – Made the key design decisions on the flow to achieve the best user-centered design – Close collaboration with developers from development to iterations https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/604ae99052ef6143a42d857f/1616421622878/Artisan-Talent-Mockup.jpg Work - Artisan Talent Interview Portal: simplifying interview and hiring process for hiring managers/reqruiters for desktop and mobile – Conducting a full experience on user research – Experience design of the flow – Conducting user testing interviews and design iterations https://static1.squarespace.com/static/5f27666fe6a1df4b19b1ad1b/t/604af0dbda3fc451816a0aad/1615524080489/Party-crown-portfolio.jpg Work - 4-week design sprint from research to prototype for Party Crown Social, an e-commerce mobile-first website for virtual/in-person party and gathering gifts/activities – Qualitative research with conducting user research interviews – Establish key user flow – Created Interactive prototype in Figma